About Clevertype Services
With publishing and marketing entering an exciting era in Australia, Clevertype Services helps organisations cut through the hype of content marketing to deliver what really matters: relevant, compelling storytelling that delivers your message, powerfully.
This means bringing a deep understanding of all types of content delivery from first-hand experience and helping you craft what will work for your audience and brand.
We specialise in businesses covering technology, digital and media, channel and alliances, financial services, recruitment, professional services and enterprise,
This means bringing a deep understanding of all types of content delivery from first-hand experience and helping you craft what will work for your audience and brand.
We specialise in businesses covering technology, digital and media, channel and alliances, financial services, recruitment, professional services and enterprise,
Meet the Team
Natasha David, Founder and Editorial Director

Natasha has more than 20 years' experience in publishing, market research, journalism and content marketing. She works with our clients at the strategic level, bringing her unique blend of commercial acumen and storytelling to identify and engage with the right audience for your business.
With an established track record in delivering brand strategies and go-to-market consulting projects for leading technology brands across Asia Pacific, Natasha can sense check and validate your brand strategy to deliver success.
Natasha's has created high quality content in many formats, including websites, eDMs, publications, blogs, social media, white papers, research, infographics, events, webinars, videos and newsletters,
Natasha is a connoisseur of cheese and puns - often combining the two! She is also a staunch advocate of mental health issues - read more below.
With an established track record in delivering brand strategies and go-to-market consulting projects for leading technology brands across Asia Pacific, Natasha can sense check and validate your brand strategy to deliver success.
Natasha's has created high quality content in many formats, including websites, eDMs, publications, blogs, social media, white papers, research, infographics, events, webinars, videos and newsletters,
Natasha is a connoisseur of cheese and puns - often combining the two! She is also a staunch advocate of mental health issues - read more below.
Ian Gatt, Marketing Consultant

Ian has more than 8 years' experience in recruitment, marketing and small business administration. He works with our clients to generate in-bound marketing campaigns that address content creation, amplification and measurement.
With expertise in lead generation and building a client base across all facets of recruitment, Ian draws upon his experience placing candidates at all levels working at companies like Michael Page, DSC Personnel and Kinetic Recruitment.
Ian's marketing experience comes from Brand Analysis work for Repucom and AAP, coupled with a Business Degree (Marketing major) from University of Canberra. Ian brings to bear direct experience helping small businesses increase their profit margins by expanding their client bases.
Ian is also an avid sports nut, supporting South Sydney, New York Yankees and any form of cricket (don't talk to him about T20 destroying the fabric of the game!) He is also a staunch advocate of mental health issues - read more below.
With expertise in lead generation and building a client base across all facets of recruitment, Ian draws upon his experience placing candidates at all levels working at companies like Michael Page, DSC Personnel and Kinetic Recruitment.
Ian's marketing experience comes from Brand Analysis work for Repucom and AAP, coupled with a Business Degree (Marketing major) from University of Canberra. Ian brings to bear direct experience helping small businesses increase their profit margins by expanding their client bases.
Ian is also an avid sports nut, supporting South Sydney, New York Yankees and any form of cricket (don't talk to him about T20 destroying the fabric of the game!) He is also a staunch advocate of mental health issues - read more below.
Kim Sinclair Forbes, Chief Wordsmith

Kim Sinclair Forbes, Chief Wordsmith at Website Proofreading, has had many years' experience advising all types of businesses, from banking to IT, and from marketing to business entrepreneurs and speechwriters. Her extensive experience and her pedantic adherence to correct, concise and user-friendly communication is what sets her apart from others.
Kim has the magical ability of being able to instantly spot awkward or misleading wording and inconsistencies or inaccuracies in word use, formatting, tense, punctuation and style.
Her work is painstaking and rigorous and aims to provide the best possible service in the shortest possible time.
Kim has the magical ability of being able to instantly spot awkward or misleading wording and inconsistencies or inaccuracies in word use, formatting, tense, punctuation and style.
Her work is painstaking and rigorous and aims to provide the best possible service in the shortest possible time.
Valued Clients |
We are proud to work with respected, international and regional technology, publishing, agencies and services organisations including:
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Supporting Mental Health
Natasha and Ian are both staunch supporters and advocates for mental health issues. Natasha has written a book about her experiences living with and loving someone with an undiagnosed mental health issue, you can find more about the book at the official website for Marrying Bipolar. She is also a certified kinesiology practitioner.
Ian has raised $6,000 for Swags for Homeless in 2015 by sleeping rough in his Mitsubishi Verada for a month. He was interviewed by Ben Fordham for 2GB about the challenge, and has blogged about his experience to raise awareness of homelessness and the root cause being primarily mental health issues.
Ian has raised $6,000 for Swags for Homeless in 2015 by sleeping rough in his Mitsubishi Verada for a month. He was interviewed by Ben Fordham for 2GB about the challenge, and has blogged about his experience to raise awareness of homelessness and the root cause being primarily mental health issues.