So, you’ve jumped on board with Jobtag to post your video ad – Congratulations! Compared with a regular text ad, your video ad now stands a better chance of being viewed by more prospective candidates. So, what’s next? Well, to get your ad in front of the right candidates you’ll need a promotion strategy.
On most social media sites, the best way to get coverage is by using hashtags. Hashtags are categorised by a word or phrase preceded by a hash, or the number/pound sign (#) and are used to group and search for posts relating to a specific topic. Effectively, they are labels which make it easier for users to find content relevant to their interests.
Tip #1. Use a popular job search hashtag
Tip #2. Hashtag the job location
Tip #3. Include a link to your job ad
Tip #4. Tag relevant job-related accounts
Tip #5. Include a job benefit
Tip #6. Add a hashtag unique to your company
Tip #7. Add a call to action
Thank you so much for reading my blog! If you like this, I’d love a comment or perhaps you can tell me about your experience using social media to promote your business. Of course, please feel free to share with your communities, because that’s what this is all about today!
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